Behind the Shade
Keith Cordell
Founder & Master Installer · Est. 2000
A Legacy of Craftsmanship
Keith started in window film over 40 years ago, spending over a decade honing his craft before opening South East Shade, formerly known as Sun Equipment Company. Since then, he has strived to meet every customer's need and provide excellent service.
Being a family-owned business, our reputation is built on every single job. We don't just install film or fabric. We solve problems.
If you can dream the shade, we can build the shade.
— Keith Cordell, Founder
Premium Partners
We believe shade is only as good as the technology behind it. That's why we exclusively use products from the world's leading manufacturers.
LLumar SelectPro / Vista
World-class architectural films for heat rejection and UV protection.
STOBAG
Swiss-engineered shading systems built for durability and design.
Sunesta
The pioneer in custom-made retractable outdoor shading solutions.
Sunbrella
The global standard in fade-resistant, high-performance fabrics.